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Launching vs. Evergreen; the best model for your online service business according to Human Design
Over the past 2 years, more of my clients than ever before have been embracing an evergreen model over live launching. But is it always the best decision? Since implementing evergreen marketing and sales strategies in my own business back in 2022, I’ve learned a LOT about the timing of this shift and the elements that MUST be in place before making the move.
Should you have a niche? How to attract your ideal client in your online service business.
When we try to fit our multidimensional experience into a super-specific niche, we end up squeezing all our offers into that niche, too. The trouble is, the messaging for those offers then sounds the same (because it's gotta fit under the niche, right?). Your offers end up cannibalising one another because people don’t know which offer to choose (and as we know, a confused mind never buys!). That means you’re leaving $$$ on the table!
How to refine your coaching offer inclusions to increase profitability and scalability
I know you know this…But a few years back, when the world shut down, we saw the service industry kinda blow up… All anyone needed to do was launch and people would pay for the proximity. Fast forward a few years, a few more sellers in the market and a bit of a messy economy and us buyers have become a heck of lot more discerning about what we invest in. It's more important now than ever to know how to cut through the noise and stand out from the crowd.
3 steps to a 300% increase in sales during the launch of a core offer.
So one of my NEON VIP clients is finishing up a launch that has totalled over $120k in sales and is a 300% increase from when she first started launching this offer! So thrilled for her. I think it’s really easy to assume that increases in results like this come from one big strategy or a whole different way of launching and in my experience, that’s usually not the case. It’s actually the 1% shifts that can create the biggest shifts. In fact, we’ve recently had some incredible results inside NEON and none of them have actually been because of a business strategy at all!
$80k in revenue from a $37 offer
When industry experts are still talking about paying to be in their energy, meanwhile, I’m over here watching and observing shifts in buyer behaviour, adapting my business model, gathering data and experience and then delivering those lessons and data to my clients (oh and adding an extra $80K in revenue 💰)
$30k in sales while offline for 2 weeks. Here’s how.
During our company’s Christmas / New Year break, we received over $30k in sales. I know I sound like a broken record on this, but the purchasing cycle of our buyers has changed significantly in the past two years. It means we need to be on the front foot to shorten that cycle by nurturing potential clients over a longer time period.
Want more strategy, tips and resources to help build your own wildly profitable and sustainable business?
Get my free and on-demand training:
The Conversion Framework
Set solid foundations for consistent sales (without actually having to sell every day!)
In this FREE value packed masterclass, I’ll share the simple 3 step framework I use for our clients to create the foundations in their business for consistent conversions now and over the long term.
This is perfect for you if you’re desiring to create consistent $5k months.
Duration: 65 minutes
Built For Scale
A roadmap from $50k to multi-6 figures (without burning out, breaking your brain or adding more products to your biz)
This FREE training gives you my framework for creating a multi-6 figure pathway to scalable, sustainable success.
This is perfect for you if you’re already at $5k-$10k months and desiring to scale to multi 6 figures spaciously + sustainably.
Duration: 65 minutes
Meet the blogger…
Jazze Jervis is a business coach and creator of first-of-its-kind business immersion, NEON, where female entrepreneurs use their strengths and zone of genius to create more visibility, scalability and profitability by leveraging personalised strategies, human design and astrology.
At the end of her first million dollar year in business, Jazze realised she was burnt out and no longer operating from her natural way of being. This ultimately led to a “come to Jesus” decision to get clear on the strategies that were going to be the most income-producing, sustainable and personally satisfying.
Jazze is a multi-passionate 5/1 Manifesting Generator, Sun in Cancer and Capricorn Ascendant (intuitive business is literally what she’s on Earth to do!). She’s a passionate advocate for women feeling internally resourced, carving their own paths, learning to TRUST themselves and building legacies that allow them to create more joy in their lives, peace in their souls and generational wealth for their families.
Let’s explore how we can work together.
Visibly YOU
Our renowned 3-step visibility process will explode your visibility and pump up your profits.
PLUS, you’ll get a 30 min bonus coaching call with me so I can review your strategy and provide needle-moving feedback on your messaging, shop front and sales funnel.
(it’s kind of a no-brainer at just $37!)
constantly converting
A 12-week program for coaches and service providers to design and refine their core offer, messaging and sales strategies so they can convert now and create consistent $5k+ months.
If you’d rather not have to be “ON” everyday just to make a sale, or you just want to know how to position your work in the most compelling way possible, Constantly Converting is for you.
NEON - 6 or 12 months
This is our 6 or 12 month, first-of-its-kind personalised group coaching program for service providers who want to refine their business model, product suite and sales & marketing strategies to create a multiple 6 figure reality.
(while simultaneously aligning their business ops with their human design and astrology for more ease, flow and profits - natch!)
CUSTOM 1:1 Consulting +VIP DAYS
This is for established service providers and corporate leaders desiring a personalised strategy for their business. We’ll review and refine your long term growth strategy, product suite and messaging for more sustainability, higher ROI processes, robust systems and a kick-ass team who can properly support you.
Check out my Podcast
All That Jazze!
Join me as I take you behind the scenes of my strengths-led sustainable online business and share my favourite strategies and rituals for building a million dollar business, creating fun and innovative offerings and business models, pioneering a Movement and committing to a whole lot of rest, self-exploration, nervous system regulation and FUN while I do it.
