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5 ways you can increase your profit by up to 95% through retention in your online service business
A study by Harvard suggests that a 5% increase in customer retention can lead to a 25% to 95% boost in a company’s profits over time. That's huge! And you'll find endless articles backing up the idea that an existing customer is much more likely to buy from you than someone they don't know. Other studies even suggest that acquiring a new customer can cost 5-25 times more than retaining an existing one! And yet… many online service providers have fairly average client retention at best. So what can we do about it? How exactly do we increase retention rates?
Instagram, Youtube, Podcast… Oh My! Discover which marketing platform is right for your online service business.
These days we're spoilt for choice with tons of free and paid online marketing platforms available. But it's not just a matter of jumping on the platform and hoping for the best! it's important to choose the right ones for your business and your unique personality from the outset so you don't waste time and effort using marketing and content strategies that aren't suited to you or your business. And while any content and marketing strategy can work, not every content and marketing strategy can work for each platform. For example, YouTube prioritises depth and high-quality content, while Instagram focuses on stopping the scroll and capturing your attention. Pinterest is great for visual and aesthetic-focused content, but LinkedIn focuses on networking and showcasing your expertise.
3 steps to overcome self-doubt in your online service business
Chatting with a dear friend this week, I realised that no matter how much success we achieve, we're all susceptible to feelings of self-doubt. She was questioning (read overthinking) a few things in her service business, specifically what her point of difference is. I shared with her how much my own self-doubt had capped my potential and if I’m honest, almost ruined my business. This convo led to a powerful sacral response for me to open up more publicly about my experience in the hopes it may help others struggling with similar feelings of self-doubt. I'm also sharing the tangible action I took to grow beyond my stories.
How to use Human Design to find your ideal business model in the online service industry
How to use human design to find your ideal business model in the online service industry. In this blog, get an introduction to Human Design (and its application to business strategy) and share how you can leverage your Human Design Energy Type and Authority to create a business you love in the online service industry.
How to build a personal brand like a billionaire
Why you should focus on building your personal brand before your business brand
Taking a leaf out of the billionaires' book - a look at some personal brand success stories
A spicy opinionated post that I shared on Instagram that low-key went viral
The 7 key principles you can implement today to increase your authority and positioning of your personal brand
2 Proven Ways To Scale Your Online Service Business Profitably
If you’re even *thinking* about scaling your business for more clients, a bigger team and an overflow of cash there are two key things you need to consider before you take the leap. Plus how Human Design and Astrology can inform your service business scaling strategy.
7 sneaky ways you’re blocking your visibility (and therefore your sales) in your online business in 2024
Most people think visibility is being on the right platforms and putting out a lot of content. Of course, putting out content and being on the platforms where your ideal clients are hanging out is incredibly important.
5 things we’ve learnt about launching courses, coaching and services so far in 2024
It’s launch season! Q1 is usually the time where there are a lot of launches happening and right now, we have many clients launching!
2 ways I coach clients through a “crunchy” mindset spiral to be better strategists
We love talking strategy here on the pod but I also know how important mindset and energy is in the execution of said strategy.
Your Undefined Centre’s in Human Design (and how they could be impacting your business and your ability to follow your strategy and authority)
Your Energy Centre’s hold the key to your MOST abundant and easeful business timeline because they are the areas where you are most fluid and most impacted by the world around you.
Not you watering a plant-less garden: How a strong audience growth strategy helps your business garden thrive
You can be the highest sales converter around but if you don’t have a pipeline of potential clients to sell to, you’re basically just watering a garden that has no plants! Want the recipes for a predictable and lucrative business? You need an ongoing audience growth strategy, a solid sales process (which I covered in last week's ep), a highly-compelling message and of course - a great offer!
The worst sales advice I’ve heard.
There’s some sales advice out there that really grinds my gears. One such piece of advice is to do everything you can to AVOID actually connecting with potential clients during the sales process. It’s the “how hands off can I get?” mentality. In my business, I’ve taken the exact opposite approach and created a sales process that is efficient, personalised and lucrative and it has been the BIGGEST needle-mover in my business, both in terms of conversions AND retention of aligned clients. Not surprisingly, these are the two biggest correlators to strong monthly recurring revenue.
$80k in revenue from a $37 offer
When industry experts are still talking about paying to be in their energy, meanwhile, I’m over here watching and observing shifts in buyer behaviour, adapting my business model, gathering data and experience and then delivering those lessons and data to my clients (oh and adding an extra $80K in revenue 💰)
$30k in sales while offline for 2 weeks. Here’s how.
During our company’s Christmas / New Year break, we received over $30k in sales. I know I sound like a broken record on this, but the purchasing cycle of our buyers has changed significantly in the past two years. It means we need to be on the front foot to shorten that cycle by nurturing potential clients over a longer time period.
Want more strategy, tips and resources to help build your own wildly profitable and sustainable business?
Get my free and on-demand training:
The Conversion Framework
Set solid foundations for consistent sales (without actually having to sell every day!)
In this FREE value packed masterclass, I’ll share the simple 3 step framework I use for our clients to create the foundations in their business for consistent conversions now and over the long term.
This is perfect for you if you’re desiring to create consistent $5k months.
Duration: 65 minutes
Built For Scale
A roadmap from $50k to multi-6 figures (without burning out, breaking your brain or adding more products to your biz)
This FREE training gives you my framework for creating a multi-6 figure pathway to scalable, sustainable success.
This is perfect for you if you’re already at $5k-$10k months and desiring to scale to multi 6 figures spaciously + sustainably.
Duration: 65 minutes
Meet the blogger…
Jazze Jervis is a business coach and creator of first-of-its-kind business immersion, NEON, where female entrepreneurs use their strengths and zone of genius to create more visibility, scalability and profitability by leveraging personalised strategies, human design and astrology.
At the end of her first million dollar year in business, Jazze realised she was burnt out and no longer operating from her natural way of being. This ultimately led to a “come to Jesus” decision to get clear on the strategies that were going to be the most income-producing, sustainable and personally satisfying.
Jazze is a multi-passionate 5/1 Manifesting Generator, Sun in Cancer and Capricorn Ascendant (intuitive business is literally what she’s on Earth to do!). She’s a passionate advocate for women feeling internally resourced, carving their own paths, learning to TRUST themselves and building legacies that allow them to create more joy in their lives, peace in their souls and generational wealth for their families.
Let’s explore how we can work together.
Visibly YOU
Our renowned 3-step visibility process will explode your visibility and pump up your profits.
PLUS, you’ll get a 30 min bonus coaching call with me so I can review your strategy and provide needle-moving feedback on your messaging, shop front and sales funnel.
(it’s kind of a no-brainer at just $37!)
constantly converting
A 12-week program for coaches and service providers to design and refine their core offer, messaging and sales strategies so they can convert now and create consistent $5k+ months.
If you’d rather not have to be “ON” everyday just to make a sale, or you just want to know how to position your work in the most compelling way possible, Constantly Converting is for you.
NEON - 6 or 12 months
This is our 6 or 12 month, first-of-its-kind personalised group coaching program for service providers who want to refine their business model, product suite and sales & marketing strategies to create a multiple 6 figure reality.
(while simultaneously aligning their business ops with their human design and astrology for more ease, flow and profits - natch!)
CUSTOM 1:1 Consulting +VIP DAYS
This is for established service providers and corporate leaders desiring a personalised strategy for their business. We’ll review and refine your long term growth strategy, product suite and messaging for more sustainability, higher ROI processes, robust systems and a kick-ass team who can properly support you.
Check out my Podcast
All That Jazze!
Join me as I take you behind the scenes of my strengths-led sustainable online business and share my favourite strategies and rituals for building a million dollar business, creating fun and innovative offerings and business models, pioneering a Movement and committing to a whole lot of rest, self-exploration, nervous system regulation and FUN while I do it.
